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May 2012
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Television, football, advertising, and strategy

After probably the most anathemic event to hit any Houston area fan of amusement parks, the shuttering of Six Flags Astroworld in 2005, I would never have expected the scene to feel so empty. Four years and change later, and still nothing permanent has been built on the former site. It’s a huge change for [...]

A tasteless energy drink marketing move

I’m sure Pepsi (who owns the AMP energy drink brand) really wants this one back. And yes, I know I’m late to the party on this a bit; I have a good reason for that, which I’ll explain in a future post.

Mashable reports on AMP’s new iPhone app “Before You Score” that was apparently [...]