I read with interest some months ago a Gizmodo article entitled “Why People Keep Trying to Erase the Hollywood Sign From Google Maps”. My interest came first as a freedom and digital rights advocate, and second as a frequent contributor to OpenStreetMap. The latter of these is particularly important as you will see shortly. (Yes, the article is a bit old, but the larger issues are just as important today, and will become no less important as time goes on.)
The Gizmodo article was written by Alissa Walker, who is perhaps best known for her blog awalkerinla.com and specifically this post from 2011 June entitled “The best way to see the Hollywood sign”. In the Gizmodo article, something very disturbing is noted: with the advent of GPS technology, area residents are resorting to putting pressure on the likes of Google, Apple, and Microsoft (Bing Maps) to divert those asking for directions to the Hollywood Sign to either Griffith Observatory or Hollywood & Highland Center.
Such is the problem with relying on corporations for one’s mapping data: corporations are controlled, in the end, by stockholders, who decide it’s in the corporation’s best interest to do such things to avoid a lawsuit. The article goes on to share Alissa’s own experience getting legal threats from a homeowner in the area of Lake Hollywood Park. The threat as quoted from the article:
Please immediately cease and desist from using 3204 Canyon Lake Drive and 6161 Mulholland [Hwy] or any other residence as the address for the Hollywood Sign and change the address to one of the two official viewing spots sanctioned by the Hollywood Sign Trust as shown in their map. The locations are: Griffith Park Observatory and the Hollywood and Highland Center…
Please be advised that up to this point your actions may have simply been due to an oversight of the local situation. However, should the address not be changed going forward, you may named in a lawsuit and be held liable for damages in an accident or due to your knowing and/or negligent continuing direction of visitors to the viewing spot at 3204 Canyon Lake Drive and 6161 Mulholland Hwy.
As mentioned later in the article, Alissa got some photos emailed to her as well from the same homeowner showing illegal parking attributed to her directions. The way I see it, the tourists driving in the area are the ones responsible for parking lawfully according to the laws of the state of California and the city laws of the appropriate city (whether Hollywood or otherwise). To pin vicarious liability on Alissa for the actions of others is absurd. Information, such as that Alissa gives out, carries with it the responsibility to use it wisely and obey the applicable laws. It is the same as if someone posted the location of a good fishing spot; the use of the information regarding the location of the spot would not be an excuse to violate daily catch limits or other boating regulations (unless the person posting the location were to do something stupid like include “warden never patrols this area” or “don’t worry about the limit”).
Alissa wrote another article for Gizmodo entitled “There Is No Such Thing As An Unbiased Map” a short time later. This one focuses more directly on OpenStreetMap, but also contains a couple of other gems. Such as this one:
“If I recall correctly, back in the days of MSN maps, searching for Infinite Loop in Cupertino [where Apple is headquartered] showed a blank spot on the MSN map, as if there wasn’t anything there,” said [former Code for America fellow Lyzi] Diamond. “There is no such thing as an accurate map. It’s all up to cartographers.”
Indeed, it’s a pretty low blow to blank out the campus of a competitor company on one’s own mapping service (though I would think trusting Microsoft to get you to an interview at Apple or Google is not exactly the brightest move either). But this is where OpenStreetMap (hereinafter OSM) really comes into play, as like Wikipedia, it maintains an audit trail of what was added, modified, or deleted, and by whom (at least a screen name, though I would assume the IP addresses are recorded as well somewhere). And yes, you can get accurate directions to the Hollywood sign using OSM data. The community behind OSM considers shenanigans like redirecting visitors to Griffith Park Observatory or Hollywood & Highland Center as vandalism, and rightfully so.
Would our angry homeowner really sue the OpenStreetMap Foundation, or any other non-profits that financially sustain OSM? It’s certainly possible, but I would like to think most people consider suing a non-profit to be off-limits. The mere existence of OSM, however, serves as a rather powerful check on the near-monopolies enjoyed by the likes of Google, Microsoft (Bing Maps), AOL (Mapquest), Apple, and others who, until OSM became a viable alternative, enjoyed an effective oligarchy on map data. Not only do I personally edit OSM, but I wish I could use OSM every time I needed to map something. As it is I still wind up using some other service (usually Google Maps) maybe 20% of the time as of this post.
Houston’s nominal equivalent of the Hollywood sign, the We Love Houston sign on the south side of I-10 near downtown, was among my additions to OpenStreetMap. And so far, there have not been similar issues regarding the We Love Houston sign; then again, it’s still relatively new, and while I admire and respect the work of David Adickes, I wouldn’t realistically expect it to be the same type of tourist draw in its infancy.
[Edit 2022-12-01: awalkerinla.com is now offline, link has been changed to point to an archived version of the linked post.]