Apple’s squabble over Google’s user interface

The Blade has a recent entry on the Google Voice application for the iPhone. The FCC inquired about the rejection to all three companies involved: Apple, Google, and AT&T (which has an exclusivity arrangement with Apple for the iPhone in the US market). The interesting part here is the reaction from each company.

AT&T denies any involvement in the rejection of the application.

Apple claims they have not actually rejected the application, and is “still pondering at this time.” What is surprising–or not, if you read this blog on a regular basis–is the following quote from the letter:

The application has not been approved because, as submitted for review, it appears to alter the iPhone’s distinctive user experience by replacing the iPhone’s core mobile telephone functionality and Apple user interface with its own user interface for telephone calls, text messaging and voicemail.

I gather that that’s almost the entire point of the Google Voice application. What I take away from this: If Apple can do this to Google, they can damn sure do it to any other iPhone developer–and in fact, in a couple of cases, they pretty much already have.

Ron Schenone (author of The Blade) certainly signs off with a telling question
or three:

When I first read this I wondered why the FCC even cared? Why did the FCC even ask the companies to comment? Doesn’t Apple have the right to accept or reject any application that runs on their iPhone?

In an ideal world, Apple would let anyone write any application they wanted to run on the iPhone without having to play a high-stakes game of “Mother, May I.” It’s entirely backwards to take hundreds of dollars from a customer, and then still claim some kind of ownership on the item being sold to that customer. If Apple still considers the iPhone theirs after it leaves the factory, there needs to be a warning label to that effect on each box.

I’d like to think that would do some good. In the end those warning labels may be scarcely more effective than the ones on cigarette cartons. But that is a whole ‘nother rant for a different day.

Absolutely shocking iPhone privacy holes

Following on the heels of the Writing for the City Brights blog, Yobie Benjamin pens a very damning attack against the iPhone from a privacy advocate standpoint. His article is an easy read even for those relatively unfamiliar with concepts such as cookies.

The single most horrifying thing I have yet to read about Apple or the iPhone, however, is summed up by this quote from the article:

I know what these tracking tools can enable iPhone developers and it’s pretty powerful and devious. If you’re privacy advocate, it’s bad. It’s really very bad.

Why is it bad?

For the most part, if you like your privacy – there is no opt-out feature unless you have a jailbroken/unlocked (more later on this) iPhone.

Combine this with the fact that jailbreaking is something Apple really doesn’t want you to do (from their point of view, the iPhone still technically belongs to them in a way because of the OS on it, another reason to condemn the use of the misleading and loaded term “intellectual property”), and all of a sudden, Apple doesn’t look a whole lot better than many other large corporations when it comes to concern for the privacy of their customers.

Yobie goes on to give a specific example using TwitterFon in which the iPhone’s UDID (serial number) is sent no less than three times to three different places. And unless one is willing to roll the dice and jailbreak one’s iPhone, there is no way to opt-out of this.

There is no “privacy” menu on a standard iPhone; this is something added by those who made the jailbreaking programs. The single most responsible thing Apple can do to regain some of my respect–and the respect of just about anyone with any significant concerns about their privacy–is add this option to the stock iPhone OS.

I’d like to think Apple hasn’t grown too big to give a damn. Especially in light of the fact Apple charges a premium for their hardware and software, I think Apple should be held to a higher standard than most similar companies. Not surprisingly, I think they have fallen far short of it.

Sock(-puppet)ing it to Apple’s iPhone App Store

Sometimes Apple is not to blame for everything, though I would like to think there is a way they can put a sock in this problem.

Gagan Biyani writing for MobileCrunch reports on the latest problem to hit Apple’s iPhone App Store: completely fake reviews planted there by PR firms.

Reverb Communications is a PR firm retained by some of the companies which sell iPhone applications in the App Store. The firm touts “first party” and “personal” relationships with Apple. Those claims, of course, are spun so much, most of us mere mortals that don’t work in PR risk nausea from the resulting dizziness embodied therein. Because what Reverb actually means is that they have a bunch of fake identities that can log into the App Store and post fake reviews. Yeah, that’s not exactly what comes to mind when I hear of “first party” and “personal” relationships.

How did we finally find out that Reverb lacks scruples and decency? Through an anonymous developer referred to in the article as only “Developer Y” (assumably because “Publisher X” had just been used in the preceding paragraph). From a document sent from Reverb to Developer Y (quoted in the original article):

Reverb employs a small team of interns who are focused on managing online message boards, writing influential game reviews, and keeping a gauge on the online communities. Reverb uses the interns as a sounding board to understand the new mediums where consumers are learning about products, hearing about hot new games and listen to the thoughts of our targeted audience. Reverb will use these interns on Developer Y products to post game reviews (written by Reverb staff members) ensuring the majority of the reviews will have the key messaging and talking points developed by the Reverb PR/marketing team.

But it gets even better. Reverb actually works with Apple, having done at least one TV commercial for them. Further, at least one of Reverb’s referrals actually came from an Apple employee.

Reverb’s official statement when confronted with this? Hang on tight, because the Tilt-a-Whirl is starting up again. Doug Kennedy wrote back to MobileCrunch in essence fingering a “disgruntled former employee who is violating his confidentiality agreement.”

I’m pretty sure confidentiality agreements don’t cover illegal activity, and what Reverb is doing here at least borders on fraud. At the very least it’s patently devoid of any scruples, honesty, and ethics. And PR firms and the people that work for them wonder why they are sometimes viewed as less trustworthy.

Shame on Reverb. If you work in PR, please don’t do what they did. The world, and the reputation of your profession, will be much better off.

The Ninjawords slice-and-dice

Yet another nice little gaffe on the part of Apple.

John Gruber (daringfireball.net) reports on the recent flap regarding an iPhone app called Ninjawords (note: Gruber’s blog entry does contain profanity). Part of this is a case of unfortunate timing on the part of Matchstick (makers of Ninjawords), who wanted to release an app prior to Apple’s rollout of age ratings.

The other part is where Apple drops the ball. Other apps contain the not-so-nice language reviewers objected to in Ninjawords, yet do not have a 17+ rating. In general, I find it silly to rate an entire dictionary “adults only” for its inclusion of profanities. And apparently Phil Crosby of Matchstick agrees. Quoting from Gruber’s article:

Regarding this discrepancy between the ratings for dictionaries, Crosby said to me, “Apple may slap a 17+ rating on our app and wash their hands, saying ‘you’re not required to censor your app’, but at the same time, they’re putting a great deal of pressure on us to do so. Who wants to be the only illicit dictionary on the App Store? That may work for Urban Dictionary, but not us. I think that applying parental ratings inconsistently is tightly related to censorship in our case, and will be true for other apps as well.”

A certain parallel can be drawn here between the MPAA’s NC-17 rating and Apple’s 17+ rating. The MPAA claims their ratings board does not actually censor. While the letter of this is true, the spirit of an NC-17 is that distribution becomes much narrower and most theatres will not show an NC-17 film at all. So it is de facto censorship in that most producers who actually want to turn a profit wind up cutting or editing movies to get an R rating.

I’m not quite as well versed in the iPhone App Store, but from a cursory browse it appears that the 17+ rating definitely changes the way people look at a given app, and it’s entirely possible company-owned iPhone users may be restricted by company policy from using a 17+ rated app. In the past Apple has treated 17+ apps differently (not allowing promo codes for 17+ apps for a short while) and may yet decide to do so again.

I do find it distasteful that Apple may, on one hand, say “you’re not required to censor your app” but engage in de facto censorship of that app after it’s on sale.

FCC takes aim at Apple and AT&T re: Google Voice app rejection

Fred von Lohmann, writing for the EFF Deeplinks blog, reports on the FCC’s investigation regarding the highly dubious and potentially anti-competitive rejection of a Google Voice app for the iPhone.

And my not-so-humble opinion, of course, can be summed up thusly: About damn time. Hopefully, a decision on this will be at least useful as some kind of precedent so that Apple’s out-of-control rejections of iPhone apps are at least reined in a bit.

One of the more interesting quotes from the blog entry:

When a dominant hardware platform vendor teams up with a dominant network services provider, and then selectively blocks or hobbles software applications on the platform, consumers should smell an anticompetitive rat. After all, if Microsoft had a veto right over every app that ran under Windows, and used that power to selectively ban competitors who “duplicate” functionality offered by Microsoft’s own apps, we’d expect competition regulators to be up in arms.

Indeed, even Microsoft knows they would never be able to get away with locking down Windows to the extent Apple has locked down the iPhone platform. Of course, it’s much easier and nowhere near as risky (legally and otherwise) to install an alternative operating system on a PC compared to jailbreaking an iPhone.

Hopefully, the FCC will see Apple’s shenanigans for what they are: anticompetitive, unfair, and unacceptable.